Would you like to advertise at Mum’s gone 2 Aus?

Mum’s gone 2 Aus provides essential support, advice and information for families moving to Australia. Our blog received 17,508  unique visitors, 38,998 visitors and 180,830 page views in May 2012. We currently have a Google page ranking of “3”.

We publish new content at least three times a week and have a strong community of mums (and several dads) from around the world following the blog. The largest reader locations are Australia, Great Britain, and the USA. Other countries with a regular volume of readers are New Zealand, South Africa, Canada, Singapore, and Hong Kong. The majority of our readers are mums planning their move to Australia, or who have recently arrived down under. Other readership groups are those visiting Australia on holiday, and Australian or expat women having their first child in Australia.


The site’s owner and author (Sarah Husselmann, otherwise known as “Mum”) is a British IT professional and freelance writer. We moved from London to Sydney with two preschool children and are Australian permanent residents. You can read more about Family Mum’s gone 2 Aus here.

As well as providing regular high quality fresh content, we are committed to developing our web presence and promoting the Mum’s gone 2 Aus brand. Blog articles are also published on Facebook and Twitter.

How much does advertising cost?

It’s never been our intention to overburden the site with advertising. We are currently offering small sidebar ads at a monthly rate. We review our pricing every three months, please contact Mum to receive an up to date media kit.

We are particularly keen to hear from you if…

  • You provide a brand or service that will make a mum’s life easier
  • You are a mum who has moved to Aus and run a business for the ‘mummy market’
  • You are an Australian brand and want to capture the attention of new arrivals to the country

Reviews and advertorials

We’re happy to discuss product reviews and advertorials; decisions to do this will be made on a case by case basis. We would typically consider products and services that help and support mums, and are related to family relocation, and the transition to life in Australia.

We’re always happy to hear from other bloggers and website owners, and welcome suggestions for guest posts.

Contact Mum to market your product or service to mums moving to, or visiting, Australia. Thank you.

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